Many businesses use a Vision Statement to describe their future. Others use a Purpose or Mission Statement. Many use two or more of these, and others mix together all three. The Vivid Vision process uses a structure process to map out in great detail, what the future is for the business, in several areas such as customers, product, markets, people etc. If we have a detailed picture of what the future will look like, it’s then easier to craft a strategic plan to implement actions that will achieve this Vivid Vision. The end result is much more tangible than a simple statement – it’s a set of very detailed descriptions that can be acted on; it provides clarity and can be used to inspire and influence several different audiences (staff, customers, suppliers, stakeholders etc.).
 
Typically a one-day workshop with the executive team.
 
The workshop covers:
 
· Purpose, Vision, Values, Mission – what’s the difference?
· Our Purpose
· VIVID Vision vs. Vision Statement
· Building a Vivid Vision – the process
· A Vision Mind Map
o Aspects of our Vision that are important (Categories)
· Creating our Vivid Vision
o 1st pass – words and phrases
o 2nd pass – sentences and paragraphs
o 3rd pass – our complete Vivid Vision, our story
· How we use the Vivid Vision
· Building a plan to achieve our Vision
· Examples of great Vivid Visions
· Next Steps and Close